Each month I will be responding to a question; chosen from a = pool of some of the most commonly asked ones that I have been asked over = the years and continue to be asked.
This month, I’d like to answer the following question: =
Planning meals for special needs = persons
By Donna J. Jodhan
Before you say no or turn thumbs down on these suggestions; = consider these thoughts.
You can definitely increase your revenue and reduce both your = internal and external costs and here’s how.
Take it from me! I have been an accessibility = awareness consultant and advisor since 1998 and I continue to help = companies to increase their revenues, reduce their costs, and reach = hidden consumer markets!
I truly believe that planning meals for persons with special = needs is a somewhat unique or niche market but at the same time it is a = growing market because of more consumers qualifying for = it.
Planning meals is just the start; how about advertising it, = delivering it, plus more?
The first fact to keep in mind is that a person with a = special need is someone who could be a senior, someone with a physical = disability, or someone with a learning, invisible, or vision = disability. With this in mind, here are some very potent tips to = get you started.
1. Make sure that your meals are simple; no fuss or no = muss.
That is, easy for your clients to be able to navigate and = negotiate when they embark on eating it.
2. That your meals meet the neutrition and medical = requirements of your consumers.
That is, be aware of the needs of diabetics, and those who = need to follow special diets.
3. Home delivery is always a very welcomed service to = consumers with disabilities and served in containers that are easy to = handle and open.
4. If you advertise online then you need to go the extra mile = to ensure that your website is easy to navigate and = negotiate.
5. Then it would definitely be a huge bonus to provide = customer service via phone by staff who are suitably trained to = communicate effectively with customers with special = needs.
6. Make sure that your delivery staff are also suitably = trained to communicate with customers with special needs. =
There is nothing more gratifying to have your customers tell = you that your delivery staff was so helpful when they came to their = door.
The secret to success lies in planning and = executing.
I hope that these tips are a good start for you. =